Our
Story
This company is built on sweat, grit, and shared history... not bullshit templates.
It started in the marketing trenches. Bruce isn't just our CMO; he is the "wordsmith genius" who managed me (Daniel) when I was a "creative crazy guy" honing my marketing skills as a Senior Copywriter. He taught me that marketing is psychology won with words. He has seen every trend rise and fall, and he ensures we never chase the hype. We set the standard.
Then there is the Italian connection. I met Andrea in Italy while getting dual citizenship in 2024, and we realized we were cut from the same cloth. He is an Italian chef turned elite coder—a digital artisan who understands that a website must have the same soul as a signature dish.
We are a marketing mentor, a creative artist, and a culinary technologist. We combine American grit with Italian elegance to build digital experiences that actually respect the craft.
Meet the
Cooks
We are a unit of specialized operators obsessed with cuisine, code, and revenue. No clutter. No middle-management. Just results that we prove with metrics.
Daniel Lewis
I don't believe in 'good enough.' My background isn't in a boardroom; it's on the stage and in the trenches. I spent over 10 years in the restaurant industry, grinding from Los Angeles to Chicago, so I know the heat of t...
Bruce Fielding
I have spent my life waging war on bad writing. The corporate world is full of empty buzzwords and hollow promises. I don't play that game. My job is to find the one true thing about your business and scream it from the...
Andrea Seidita
Hi! I am Andrea, an Italian chef turned full-stack developer. I was born and raised near Palermo, Sicily, where food is not just something you eat; it is a story you taste. In Italy, we have a deep relationship with our...